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Re: cashout post# 183381

Monday, 02/08/2010 6:40:42 PM

Monday, February 08, 2010 6:40:42 PM

Post# of 192568
From the WG website:

Science Behind the Ingredient
What are enzymes?

Enzymes are naturally occurring molecules that work as catalysts to break down organic material. They exist in living organisms to instigate important functions, like digestion in humans.
What types of enzymes are used in wowgreen products?
There are many different types of enzymes that exist in nature, but the primary enzymes in wowgreen’s proprietary blend are Protease, Amylase, and Lipase. They are combined with other enzymes in varying degrees to create each specific cleaner in the wowgreen product line.

How do they work?
When you apply wowgreen products to a targeted stain or area to be cleaned, surfactants (small amounts of added soaps) gently lift the stain from the surface to allow the enzyme formula to surround the dirt and break it down. This breaking down process takes about a minute to work, so unlike the cleaners you know, do not scrub immediately. Just spray the targeted area, wait about a minute and then wipe or scrub away.
Why are there different wowgreen products?
Different organic material may exist in various areas of your home. For example, the type of scum that you clean in your bathroom may not be composed of the same matter as the dirt you clean off your floors. Therefore, each wowgreen product is specifically formulated with a unique enzyme ratio to clean each area of your home as effectively as possible.
Are enzyme cleaners really as effective as “regular” cleaners?
Enzyme cleaners are MORE effective than other cleaners. Chemical-based cleaning products attack the dirt with power and require caustic scrubbing to remove stains. Cleaning with these products not only requires more time and effort, but it can also damage the surface to be cleaned. Since each wowgreen product is uniquely formulated to lift and loosen a specific type of stain, they are more effective at removing the stain permanently.
What is the difference between wowgreen products and other “green” cleaners?
Other green cleaners include ingredients like citrus juices, vinegar, baking soda or other natural products, but they are very low in terms of efficacy. Also, wowgreen products are TRULY non-toxic, since they are enzyme-based.
Why did it take so long for enzyme cleaners to come to market?
In actuality, some enzyme cleaners already exist. However, most of them are chemical-based cleaners that feature ONE enzyme as an added ingredient. This is because enzymes are inherently cannibalistic—when they are combined, they tend to destroy each other. The developers of wowgreen products have unlocked the secret to combining enzymes, which allows them to work together to break down organic matter, naturally and effectively.
Are there any special considerations when storing wowgreen products?
The only consideration is that enzymes cannot tolerate temperatures over 180 degrees. Since this temperature is unlikely to be achieved in a dishwasher or washing machine, it is safe to say that there is no special care for wowgreen products.