Hey, I rent stocks, basically. I really do not care about long-term. I look for an idea --sometimes they are stocks moving up already, sometimes they are at lows--and I play them for news or momentum. This UTRM is just interesting in that it is so low and just basic clicking on news shows that in Dec. they introduced their product. Maybe they were wrong or too early to do that, and the stock is down because they were too early. But my bet (a bet) is that with news on sales, a contract, a partnership, whatever, and this stock heads up. If they have made mistakes with their online orders, so be it. When they fix it, that is am improvement. Maybe I trade more than you so I do not get all caught up in a frenzy. Can I ask you something, Southergal? Do you really have shares and you want them to go down in value even more? I mean, I have been so po'ed at a company before that I camped out on their Yahooo board blasting them, but it was after I sold out. Whatever. To better returns!!