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Monday, 11/15/2004 8:04:32 AM

Monday, November 15, 2004 8:04:32 AM

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QUALCOMM Announces New Chipset Solution to Support FLO Mediacasting Technology
Monday November 15, 7:31 am ET
- QUALCOMM's Enhanced Platform Chipsets Deliver High-Quality QVGA TV-Like Content With Companion FLO Chipset -

http://biz.yahoo.com/prnews/041115/lam054_1.html

SAN DIEGO, Nov. 15 /PRNewswire-FirstCall/ -- QUALCOMM Incorporated (Nasdaq: QCOM - News), pioneer and world leader of Code Division Multiple Access (CDMA) digital wireless technology, today announced the introduction of the MBD1000 chipset to support QUALCOMM's FLO(TM) (Forward Link Only) mediacast technology announced last month (see related announcement, Oct. 12, 2004). Wireless operators can leverage the FLO mediacast solution to deliver simultaneously to a greater number of users a wide variety of TV-like news, entertainment and informational programming from leading media corporations. QUALCOMM's MBD1000 chipset, with its RBR1000 radio receiver which operates in the 700 MHz spectrum, is a companion solution that seamlessly interfaces with both CDMA2000® and WCDMA (UMTS) chipsets in QUALCOMM's Enhanced Multimedia Platform. QUALCOMM's MBD1000 and RBR1000 chipsets -- initially available with QUALCOMM's Mobile Station Modem (TM) (MSM(TM)) MSM6550(TM) solution -- will begin sampling in the fourth quarter of calendar year 2005.
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"The MBD1000 chipset interfaces directly with our baseband solutions to leverage the breadth of advanced multimedia features already integrated into the chipset, resulting in an efficient, cost-effective system solution for receiving wireless mediacast programming," said Dr. Sanjay K. Jha, president of QUALCOMM CDMA Technologies. "Our highly integrated solution combines with the price decline seen in QVGA video displays to result in a lower overall cost structure for wireless mediacast-enabled handsets."

The MBD1000 chipset is the first in a new line of multimedia companion chips targeted at supporting the emerging mobile multimedia multicasting standards -- including QUALCOMM's FLO technology, converging popular entertainment media with wireless. With QUALCOMM's complete multimedia mediacasting solution, including QUALCOMM's recently announced MediaFLO(TM) USA mediacasting network plans, wireless operators will be able to expand their data service offerings to include the delivery of very high-quality interactive mobile multimedia -- making TV-like content a familiar, easy-to-use entertainment and information format for wireless consumers.

QUALCOMM's chipsets also support QUALCOMM's BREW® system, which enables the development and monetization of advanced applications and content, allowing operators and OEMs to differentiate their products and services and increase revenues. QUALCOMM's chipsets are also compatible with the Java(TM) runtime environment; J2ME(TM) can be built entirely on the chipset as an extension to the BREW solution.

QUALCOMM Incorporated (www.qualcomm.com) is a leader in developing and delivering innovative digital wireless communications products and services based on the Company's CDMA digital technology. Headquartered in San Diego, Calif., QUALCOMM is included in the S&P 500 Index and is a 2003 FORTUNE 500® company traded on The Nasdaq Stock Market® under the ticker symbol QCOM.

Except for the historical information contained herein, this news release contains forward-looking statements that are subject to risks and uncertainties, including the Company's ability to successfully design and have manufactured significant quantities of CDMA components on a timely and profitable basis, the extent and speed to which CDMA is deployed, change in economic conditions of the various markets the Company serves, as well as the other risks detailed from time to time in the Company's SEC reports, including the report on Form 10-K for the year ended September 26, 2004, and most recent Form 10-Q.

QUALCOMM and BREW are registered trademarks of QUALCOMM Incorporated. Mobile Station Modem, MSM, MSM6550, FLO and MediaFLO are trademarks of QUALCOMM Incorporated. CDMA2000 is a registered trademark of the Telecommunications Industry Association (TIA USA). Java and J2ME are trademarks or registered trademarks of Sun Microsystems, Inc. in the United States and other countries. All other trademarks are the property of their respective owners.

For further information, please contact: Jennifer Bernas of QUALCOMM CDMA Technologies, +1-858-845-7571, qct_publicrelations@qualcomm.com, or Emily Gin, Corporate Public Relations, +1-858-651-4084, publicrelations@qualcomm.com, or Bill Davidson, Investor Relations, +1-858-658-4813, ir@qualcomm.com, all of QUALCOMM Incorporated




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Source: QUALCOMM Incorporated

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