BOTTOM BU$$TERS

[B7$4]

CSRH NEWS OUT!

http://finance.yahoo.com/news/Consorteum-Holdings-Inc-bw-2929736286.html?x=0&.v=1

LAS VEGAS, Jan 13, 2010 (BUSINESS WIRE) -- Consorteum Holdings Inc. (OTCBB: CSRH) is pleased to announce that their stake in My Golf Rewards Canada Inc. increased from forty-nine percent (49%) to seventy-five percent (75%) ownership.

After commercially launching the program in an initial pilot, and after reviewing the financial results in which the pilot courses conservatively saw potential for a seasonal increase in revenue of over $25,000 per season, Consorteum firmly believes this program in the market for the pay-to-play customer will help to increase the bottom line of the golf courses by increasing revenues.

Consorteum believes that the unique "paid to play" golf loyalty program and its instant reward, instant redemption will not only revolutionize the North American golf industry, but will be successful in helping increase the company's bottom line revenues for shareholders.

For Consorteum Holdings and its shareholders The My Golf Rewards program generates incremental revenue on every transaction processed, whether the cardholder is collecting loyalty rewards or redeeming rewards, at any participating golf course.

Craig Fielding, CEO of Consorteum Holdings, said the following: "The decision to increase Consorteum's ownership in My Golf is based upon financial data from a very successful pilot. Consorteum Holdings and Innovative Loyalty Solutions will expand the My Golf Rewards program this summer with an aggressive sales and marketing strategy coupled with new investment in 2010 to amplify the program's visibility within the North American golf industry.

Consorteum's increased ownership stake will further enable the company to leverage the My Golf Rewards Inc. loyalty technology to provide our current and future client with a wider range of capabilities and value added services."

About Consorteum Holdings Inc.

Consorteum Holdings Inc. will build on its extensive expertise within the Payments and Transaction Industry in North America, Europe, and internationally by identifying new technologies and trends in the changing global marketplace. Consorteum Holdings Inc. aims to increase revenues in existing markets, enter new markets, and deliver unique products and services more effectively and efficiently. Each program and initiative launched is designed to drive additional transaction-based, long-term revenues and increased shareholder value. Consorteum Holdings Inc. has built its reputation with one goal, "For our customers to look at us as partners, not just a technology provider."

For more information, please visit: www.consorteum.com

About My Golf Rewards

My Golf Rewards Canada Inc. is a joint venture company between Consorteum Holdings Inc. and Innovative Loyalty Solutions (ILS). The My Golf Rewards program is a state-of-the-art loyalty system designed specifically for the Golf Industry. The program is designed to stimulate frequency of play and incremental spending within the golf course. Using advanced software capabilities, our card-based program tracks the golfers' playing and spending habits throughout the golf course when the member presents their membership card. This valuable information is then leveraged by the golf course to offer further value and incentives to the members to drive incremental spend. The focus of the program is public and semi-private golf facilities whose participation in the My Golf Rewards program will drive new revenues to the golf industry within North America.

For further information on My Golf Rewards, please visit: www.mygolfrewards.ca

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Forward-Looking Statements:

This release contains forward-looking statements within the meaning of Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934, as amended. All forward-looking statements are inherently uncertain as they are based on current expectations and assumptions concerning future events or future performance of the company. Readers are cautioned not to place undue reliance on these forward-looking statements, which are only predictions and speak only as of the date hereof. In evaluating such statements, prospective investors should review carefully various risks and uncertainties identified in this release and matters set in the company's SEC filings. These risks and uncertainties could cause the company's actual results to differ materially from those indicated in the forward-looking statements.

SOURCE: Consorteum Holdings Inc.