Qualcomm Inc (QCOM)

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Lauer: Sprint COO Tells Of Qualcomm TV Talks
Greg Levine, 11.02.04, 6:06 PM ET
http://www.forbes.com/facesinthenews/2004/11/02/1102autofacescan06.html?partner=yahoo&referrer=

NEW YORK - Doers and doings in business, entertainment and technology:

The small screen. Sprint (nyse: FON - news - people ) Chief Operating Officer and President Len Lauer on Tuesday said the firm is in talks with Qualcomm (nasdaq: QCOM - news - people ) to deliver live television to Sprint mobile phone users. The TV content would reach the telecommunications firm's customers via a new network Qualcomm is building from broadcasting spectrum licenses it owns. The chip maker will cobble its wireless network together in 2006. The COO told reporters Sprint is also interested in bidding for airwaves or spectrum in a government auction expected to occur next year, to ensure it has enough to meet its needs in the future. "If wireless data continues to move the way it has, you get out toward the end of the decade and you start to run out of spectrum," Lauer opined. But he said the telecom, helmed by Chairman and Chief Executive Gary Forsee, doesn't plan to buy the airwaves soon to be sold by Cingular Wireless. A joint venture of BellSouth (nyse: BLS - news - people ) and SBC Communications (nyse: SBC - news - people ), Cingular has purchased AT&T Wireless; the airwave sale is a condition for the U.S. to OK its acquisition.