Ironic banner ad seen tonight 11-18-2009 hypster.com
Stand by your songs: Discover Music Using GOOGLE
'probably nothing but I wonder what are the odds?'
Posted by: Pass the Salt Date: Wednesday, June 10, 2009 4:28:35 PM
In reply to: I NEED MONEY who wrote msg# 24392 Post # of 25920
A real long-shot IMHO however a player like Google could take hypster.com to the stratosphere. Tens of millions more users for 2009 and hundreds of millions of user count in the years beyond.
What's lacking right now IME for entities like Google, Facebook and MySpace are enough 'thinking outside the box' approaches to generating real revenue in these times.
The advertising models are blown-away due to the depth of the recession and these cos. have offered essentially 'free use' so-long they forget that consumers will often pay $$$$ for value-added features aka 5-30.00 per month for unlimited music downloads/chat features/concert ticket discounts/'free' hypster T-shirts etc.
This economy we're all experiencing now has been referred to the 'new normal' meaning that consumer trends and expectations have likely permanently changed.
Advertising dollars have dried up in some cases and trends have definitely changed overall in respect to monies once spent in newspaper advertisements are now online. In some respects, advertisers are frantic to reach their audience and secure profitability.
I don't know if a Google will take enough interest in an entity like hypster because large corporations aren't always known for being visionary. However, they do seem open to not merely wanting to reinvent the wheel but find entities that are already up and running.
An entity like Google could turn hypster.com into a huge national and international 'name' virtually overnight. Music is not going away and music obtained/shared/purchased online is the present and future.
IME The key for Google in buying an entity like hypster.com is immediately implementing a plan that insures streams of income beyond advertising models. Every new user = $5.00 - $50.00 yearly rather than the big 0 return that is not going to enthuse their shareholders or management.
