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Re: moxa1 post# 66099

Wednesday, 10/20/2004 10:29:20 AM

Wednesday, October 20, 2004 10:29:20 AM

Post# of 93819
Aeromedia LLC provides advertising and promotional content for menu driven Video on Demand entertainment systems.

Aeromedia LLC was formed in 2003 to coincide with the release of the digEplayer 5500™, APS, Inc.’s developed the world’s first completely self contained, portable in-flight entertainment system. The digEplayer 5500™ with a 40 gigabyte hard drive coupled with patented compression and encoding technology can hold over 60 feature length movies, TV shows and dynamic music content for passengers on any type of aircraft.

Most airlines will feature only nine to twelve movies per content cycle (30-60 days depending on the airline) because it would be cost prohibitive to provide more. Because of the compression technology, Aeromedia can place more information, advertising and other promotional content on the system.

The advertising space prior to the start of the movies on the standard embedded systems has been a staple of the in-flight entertainment industry for many years. What makes Aeromedia different is the ability to provide the extra informative, advertising and promotional content. The digEplayer™ has added a “Destination Information” channel on the Alaska Airlines and Hawaiian Airlines systems. Tailored for the digEplayer™, this channel provides the passenger with current info about hotels, restaurants, attractions and shopping in each of their major markets served by the airlines. The addition of this channel provides a revenue source for Aeromedia and our partner airlines, but it allows advertisers with a low cost way of getting to the highly attractive airline passenger.

Aeromedia’s clients have a variety of opportunities to get their message out to the airline passenger. This inexpensive and highly effective service can help bring the advertisers message alive whether a: 30 second television commercial prior to a movie or the “billboard ad” on the highly useful “Destination Information” channel.

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