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Re: 1jk1 post# 193103

Tuesday, 10/27/2009 1:12:26 PM

Tuesday, October 27, 2009 1:12:26 PM

Post# of 326338
NEUSTAR FUTURE INNOVATORS AWARD from Direct Marketing Association (DMA) for setting up the collaboration between different campaign management platforms and reader platforms! (details not out yet...but will be coming)

Recognition within the DIRECT MARKETING ASSOCIATION is HUGE!

Raises lots and lots of awareness that the 2D space is moving along very nicely and you can rest assurred that the different Direct Marketers are salivating over the potential of 2d barcodes on cell phones for their marketing purposes!

And don't make the mistake of confusing Direct Marketing with Direct Method as it relates to 2d barcodes and the method of deployment. Two different uses of the work direct!