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Re: Dem Franchise Boyz post# 534

Wednesday, 09/30/2009 1:10:00 AM

Wednesday, September 30, 2009 1:10:00 AM

Post# of 44287
"This strategy, while simplistic, is paying off tremendously," stated Mike Villa, the Company's Sales Manager. "Yes, we've been fortunate enough to enter into agreements with large, national distributors like McLane Distributors Co., who service thousands of 7 - Eleven (corporate-owned convenience stores), but our goal to place our product in the hundreds of 7 - Eleven franchise stores in the Las Vegas area has also been realized. It entailed calling on local merchants and demonstrating the added value of stocking our products -- selling them on the fact that EQ Smart Energy Drink tablets will complement and increase their energy drink sales."

"In essence, they could receive a substantial mark-up margin by offering an energy drink product for less than $1.00 per unit," he added. "As a result of securing sales agreements with local distributors like FoodPro and increasing the number of accounts with retail outlets throughout the region, we were able to hire and train additional sales staff to systematically introduce the product throughout the region," Villa went on to state.