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Tuesday, 09/28/2004 10:33:05 AM

Tuesday, September 28, 2004 10:33:05 AM

Post# of 93819
InterVideo Demonstrates Multimedia Codecs on Texas Instruments' Digital Media Processor Platform at Photokina

COLOGNE, Germany--(BUSINESS WIRE)--Sept. 28, 2004--

InterVideo MPEG-4 Codec Technology Integrated with Texas Instruments DSP-based Solution to Provide High Quality Video Capture/Playback


Photokina TI Booth, Hall 11.1, Stand B028--InterVideo(R), Inc. (Nasdaq:IVII), a pioneer in advancing DVD and MPEG-related software technologies, announced today that several of its multimedia codec solutions have been ported to the Texas Instruments Incorporated (TI) digital media processor platform. InterVideo will demonstrate their codec technology solutions at the TI booth during the Photokina Show, which is being held at the Cologne Exhibition Center, Germany, September 28 - October 3, 2004.

"InterVideo's MPEG-4 codec technology is the ideal video component for system integrators and OEMs of digital still cameras using TI's digital media processor platform," said John Daniels, worldwide marketing manager, Digital Camera Solutions Group at Texas Instruments. "InterVideo's unique technology allows for user-selectable quality and recording time, and provides up to 30 frames per second encoding and decoding at VGA resolution. It provides consumers a crisp and clear picture quality without the jerkiness typical of handheld movie cameras."

"We are delighted to be working with Texas Instruments in delivering high quality video encoding and decoding for our customers," commented Steve Ro, President and CEO of InterVideo. "TI's superior digital media processors made it possible to continue optimizing our codec technology and to produce superior performance with advanced features and functionality and to provide our consumers with high quality images and video."

The incorporation of InterVideo's multimedia codec solutions on TI's DSP-based programmable platform will provide consumers with high quality MPEG-4 and MPEG-2 video capture and playback from digital camera and camera/camcorder products. InterVideo's software-based compression technology allows recording of video clips at several resolutions up to VGA (640x480) at 30fps for MPEG-4 ASP encoding or up to Full-D1 (720x480) at 24fps for MPEG-2 encoding. Another new feature is the option of using various system multiplexers and demultiplexers (MUX/DEMUX) such as AVI, MOV, 3GP and ASF to better suit customers' needs. In addition, customers will have a broad choice of audio codecs including voice codecs (such as G.711, G.726, IMA-ADPCM) and advanced audio codecs (such as MP3 and AAC) at user selectable sampling rates and bitrates.

By integrating InterVideo codec technology on its digital media processors, TI provides digital camera OEMs and system integrators with a cost-effective solution for delivering high quality MPEG-4 or MPEG-2 based video recording and playback. This partnership will increase the value of digital camera and digital camcorder offerings and will meet customer expectations for high quality image and video recording and playback. TI's digital media processor line of products are optimized for digital camera applications, leveraging a highly efficient, low-power TMS320C54x(TM) digital signal processing (DSP) core, an ARM(R) RISC processor, plus video acceleration coprocessors and video input and output subsystems to improve performance.

An additional benefit to customers using MPEG-4 and MPEG-2 enabled digital cameras and camcorders using InterVideo technology is seamless interoperability with InterVideo's award-winning PC multimedia software such as WinDVD(R) for video playback and WinDVD Creator(TM) for capturing, editing and burning DVDs.

Licensing

Object code, API and sample application code with ample documentation are available for OEMs, system integrators and other third parties. Licensing and customer support information on InterVideo's codec technology can be obtained by calling InterVideo at 510-651-0888 or visiting InterVideo's web site, www.intervideo.com.

About InterVideo, Inc.

InterVideo is a leading provider of DVD software. InterVideo has developed a technology platform from which it has created a broad suite of integrated multimedia software products that allow users to capture, edit, author, burn, distribute, and play digital video. InterVideo's software is bundled with products sold by the majority of the top ten PC OEMs ranked in terms of sales by IDC. The company is headquartered in Fremont, CA with regional offices in Europe, Taiwan, China and Japan. For more information, contact InterVideo at 510/651-0888 or visit the company's Web site www.intervideo.com.

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