MLB.com launches new video highlight download service for 99 cents
Offers fans fast, inexpensive way to own baseball's most memorable moments for on demand viewing
New York -- MLB Advanced Media, LP (MLBAM), the interactive media and Internet company of Major league Baseball, today launched a new, first of its kind service called Minivision that allows fans to download and own video highlight clips of memorable baseball moments for 99 cents each, exclusively at MLB.com.
Fans can build their own collection of great clips, selecting from hundreds of this year's great moments in baseball -- great strikeouts, defensive gems, home run blasts and more -- all for just 99 cents each. MLB.com will add several new clips each day, depending on the action from the previous day's games.
"We are glad to offer baseball fans the video equivalent of the enormously popular music downloads," said Dinn Mann, senior vice president and editor-in-chief of MLBAM. "Minivision is a fast, easy, affordable way to download video reels that you want to keep. Fans can now own these exclusive digital collectibles to view on demand -- wherever and whenever."
In addition to the new video highlight download service, MLB.com i
s offering fans each day a 10-15 minute audio recap of the previous day's games for download to MP3 players, also for 99 cents. These daily summaries will include original commentary from MLB.com hosts from the company's studios in New York City, interspersed with calls from the great team announcers from around the leagues.
MLB.com already offers fans the ability to download and own virtually every game on the schedule, as well as a growing library of classic games dating back to the 1950s.
The new downloadable highlights service is available now, exclusively on MLB.com. Fans can buy the product by selecting "Video" in the site's top navigational bar and then clicking on "Digital Download Service" and then chose from Full games, Minivision Clips and Classic games.
