Tuesday, September 01, 2009 11:00:54 AM
"...and this is yet another perfect opportunity for us to increase our brand recognition"
Again brand recognition. Haven't they increased it already through carnivals, martial arts sponsoring, and irrelevant car racing? Isn't it the time to increase production and sales of products instead?
"POTENCIA Energy Drink is a 3-year-old Latin..."
Again, a PR about BBDA with the name of Potencia stuck unnecessarily. Why keep mentioning the irrelevant Potencia brand, he's using the PR and the money spent on it to promote Potencia again. Now what has BBDA got back from Potencia in return. We know about the touted possibilities but I meant what actually has BBDA got back from Potencia as a fact to keep promoting it this way whether there's a Benefit for BBDA from that or not? At least has Potencia paid a share in this PR cost to has it's name mentioned? If not, it's name should've not been mentioned at all. Answer this Brian please.
Your money, your decisions.
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