Veltex Corporation (VLXC)

[pual]

Having been in Marketing myself (different industry however) and having managed our involvment in business shows, without answering you specific request, I can say that of the leads obtained in such an environment, the large majority are useless (I read up to 80%+) but you have to identify them throu a detailled follow up on the the obtained leads (that means a rapid phone call to get to the significant ones AND a more personal contact with the good ones, contact that must be done with decision makers.

To say that the others 20% will be productive is to say the least presumptuous ("20 percent of the leads generated at these important shows do business") but as I said, I operated in a different industry.

The said followup will only be valuable if done within 2 weeks of the show (degrading value by the day). After 2 weeks, the author of a valid lead will conclude that the potential supplier is not reliable (seeded negative image).

I suspect Matin to be an incompetent dreamer ... I may however be wrong. I wonder how he can stay there and keep the control of the company?