Genius Products Inc. (GNPR)

[fredman]

Micheal Rubinelli from Genius Products is set to appear at The South by Southwest (SXSW) Conferences & Festival, March 12-16, 2010.

Topic:
Integration Of Music Into The Culture Of Gaming

Organizer:
Micheal Rubinelli , Genius Products

Description:
With the video game industry being viable and the popularity of music in a variety of mediums, it made sense for Genius Products to engage a new, burgeoning niche of the gaming community by introducing a game that speaks to the music genre and culture of the hip hop and DJ communities.

Questions Answered:
What is the integration of music into videogames?
How prevalent of a new gaming medium is music in games?
Will consumers be seeing a wide variety of games in the future devoted to music?
How is Scratch: The Ultimate DJ tapping into an underrepresented genre of music?
How is Scratch: The Ultimate DJ different than the soon-to-be launched music/rhythm games?
Is Scratch: The Ultimate DJ the only videogame title that Genius Products has produced?
How will Scratch: The Ultimate DJ appeal to the hip hop and DJ communities?
Can you describe the peripheral included with the game, did you partner with anyone on it?
Why did Genius Products choose to produce a hip-hop game versus staying consistent with rock n’ roll games currently on the market?
Will we see more music-based games come out Genius Products in the near future?

Source: http://panelpicker.sxsw.com/ideas/view/3420?return=/ideas/index/interactive/q:Micheal+rubinelli

About SXSW

The South by Southwest (SXSW) Conferences & Festivals offer the unique convergence of original music, independent films, and emerging technologies. Fostering creative and professional growth alike, SXSW is the premier destination for discovery.

Year after year, the event is a launching pad for new creative content. New media presentations, music showcases and film screenings provide buzz-generating exposure for creators and compelling entertainment for audiences. Conference panel discussions present a forum for learning, business activity thrives at the Trade Shows and global networking opportunities abound. Austin serves as the perfect backdrop for SXSW, where career development flourishes amid the relaxed atmosphere. Intellectual and creative intermingling among industry leaders continues to spark new ideas and carve the path for the future of each ever-evolving field, long after the events' conclusion.

Source: http://sxsw.com