A couple more good posts from stockhouse(my apologies to the posters there, for "borrowing" the posts:
My take
r042wal08/20/2009 9:39:49 AM | | 73 reads | Post #27381314
I don't post much here but would like to share my thoughts.
I do not think being the official supplier to the Olympics is reason enough to have a significant effect on the stock price when the Olympics start. I do not think anyone in the Olympic village is really going to pay too much attention to the brand of sanitizer they are putting on and are just as likely to buy Purell as they are T36.
What I think adds to the value of Alda is the potential for a large distribution contract this fall. The fact trials are being done again in Shopper's Drug Mart in BC is very significant in my opinion.
There is a lot of hype about a resurgence or outbreak of N1H1 this fall and the timing could not be better then with the release of a product that has a claim to effectively kill the virus. The primary value of a pharma is determined by sales and if a Canada-wide contract was announced by Shopper's, this would add significant value.
If you add to that the exposure of the Olympics, this sets the sites for Alda being snapped up by someone. TO has always made reference to the importance of patents when it comes to selling so I can't help but think that is the ultimate goal - the sell out. The Olymics really puts us on center stage and drawas attention to Alda.
ring ring, hello hello
Indicator28/20/2009 12:01:29 PM | | 72 reads | Post #27382000 Most distributors, small or large, are little more than organized order takers with numerous lines they service. They are typically only interested in taking on lines that will sell themselves.
Distributors, via their reps, sweet talk products into wholesale channels and onto retail shelves, and it's up to the manufacturers to move their products through those channels and off those shelves. That is why you see stuff being pushed by advertising. Distributors are predominantly just warehousing and delivery middle men.
The typical distributor wants to know what marketing/promotions you are going to undertake to get keep your products rolling off the shelves, once they get it there, so that they continue to look good to their end customers, and their product upcharge keeps rolling into their coffers.
There is NO doubt that distributors are VERY interested in a product (T36) that is being jump started via exlcusive Olympics exposure. Distributors know that even the best product does not sell, until it begins to penetrate the mass consciousness or their target sales niche.
It is naive to think that nothing is taking place just because we are not privy to moment by moment progress as they speak with potential distribution channels and suitors into the Fall. No self respecting business shows their hand until the deals are inked.
AI
