e.Digital Corporation (fka EDIG)

[Tenderloin]

Omnifi Reduces Digital Audio Player Prices
Friday, September 17 @ 07:00:00 PDT

Omnifi has announced significant price reductions on its DMP1 mobile digital audio streamer and its DMS1 home digital audio streamer.

Resulting from the continuing maturity of the digital media player market, Omnifi announced today that it is dropping suggested retail prices for its DMP1 mobile digital audio streamer and DMS1 home digital audio streamer. The DMS1 will now be offered at a suggested retail price of $199, down from $299, and the DMP1 is being offered at a suggested retail price of $349, down from $599.

Omnifi’s General Manager, Tom O’Mara, commented on how growing acceptance and subsequent demand led to this decision.

“With retail demand growing everyday, it’s now feasible to lower prices on current models, making it easier for our dealers to move substantially more product as we head into the holiday selling season,” said O’Mara.The DMS1 uses 802.11b wireless technology or ethernet to stream files –including MP3 and WMA – from PC hard drives to Omnifi receivers that are connected to standard home entertainment receivers or powered speakers.

The mobile DMP1 also uses 802.11b wireless technology to transfer audio files to a removable hard drive to systems installed in vehicles parked within 150 feet of the computer. The DMP1 consists of a controller and a removable hard drive with a protective housing. The hard drive housing can be mounted anywhere you would install a CD changer and the system's faceplate can be mounted anywhere in view of the driver.

Omnifi's digital audio products are available at online retailers such as Radio Shack, Crutchfield, and PC Mall and even Target.com, and can be found at Tweeter stores nationwide. Prices at these online retailers have not yet reflected the announced price reduction.

"Like any new and potentially profitable category, the digital media market was bound to evolve over time,” added O’Mara. “With this new price structure, we can help our retailers bring Omnifi to consumers who are quickly making digital media their format of choice.”

For more information visit www.omnifimedia.com.

HDD sure looks similar to F10/e.Digital product



http://news.designtechnica.com/article5404.html