Avvaa World Health Care Products Inc (AVVH)

[Scuba J]

More info from jack farley, from another board site...

Dear xxxxxxxxx.
We will be announcing via a press release the TV stations that will be
broadcasting the infomercial. This will be Thursday or Friday. We
will be going with 8 TV stations that have a viewing audience of 5
million people. This will be a test to ensure that our infomercial
will be successful when we do the national launch. We look for a MER
(media efficiancy ratio) of 1.7. We will invest $20,000 for the one
week test and look for a minimum sales volume of $34,000. If we do
not hit the 1.7 ratio we will tweak it a bit and do another 1 week
test. We are very confident that we will come in much higher than a
MER of 1.7.

We will also do a press release on a link to the 120 second
infomercial and the 60 and 30 second commercials. Our Media buyer
requested that we do the 30 and 60 second commercials because the TV
stations will give free spots in return for getting a contract for the
120 second infomercial.

thankyou
jack Farley

Jack Farley, C.E.O. / Board Chairman
avVaa World Health Care Products
P: 888.547.2294
E: [e-mail] www.avvaa.com
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