Drinks Americas Holdings, Ltd. (DKAM)

[sneaky_peaky]

I was just reminded of something that will lead to higher sales even though the company will never lay claim to it.

When Coors first came out, everyone wanted a "Taste of the Rockies" but had to wait a considerable time for the product to make it across the country.

So, truckers would load up all they could and then sell it in states where it wasn't being offered and people wanted it. So, people would pay 3-5 times over retail to get their hands on some.

You have to figure if they will pay $48 for 144 ounces at Comerica Park, they will probably pay $100 for a case of bottles at 288 ounces.

Totally illegal and not me of course, but these Kid Rock fans are relentless!

Oh, and if you want to argue that it will never happen, that is your prerogative. But what are you going to do about the 3,000,000 registered trucks on the highway in this country that are crossing state lines who all just happen to be a vital and thriving part of Kid's demographic?

You going to keep them from carrying 10 cases home where their state has none? To enjoy at their leisure. Oh, that's right. Truck drivers don't drink beer.

Add another 30 million cases of potential sales...give or take.