Here is a link to an article that is not seen in any PR.
It's about SPONGETECH Spongebob sponge becoming a big hit.
As quoted, " The Spongebob Squarepants Soap-Filled Bath Sponge debuted at a recent mini-launch in New England and, due to strong demand, the number of stores stocking the product was increased from 9 to 200 in just three weeks. "
This article features SpongeTech's Director of Marketing, Jack Schwartzberg. He believes that SPONGEBOB is going to be a bigger hit than the already crazy AUTO SPONGE which is making the company so much money already.
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