Nokia Corporation (NOK)

[Eric]

Nokia Market Share ...

<< another angle from a london based writer; Smaller market share >>

Actually approximately the same as last year was what Nokia stated ...

Nokia expects its mobile device market share in the third quarter 2009 to be approximately at the same level sequentially. Nokia continues to expect 2009 industry mobile device volumes to decline approximately 10% from 2008 levels. Nokia now expects its market share in mobile devices to be approximately flat in 2009, compared with 2008. This is an update to Nokia’s earlier target to increase its market share in mobile devices in 2009.

Nokia might be overly optimistic, but they didn't guide to reduced market share CYoCY, but smaller than they originally guided (i.e. up) which is what Andre Legace essentially stated ...

Nokia also said it no longer expects to gain market share in the second half of the year but for it to remain flat.

... but not clearly, and some interpreted that CY share was guided down on a YoY basis which it wasn't.

Flat's fine with me, and that would be up sequentially from prior quarters and that would also require a very strong Q4. They usually execute exceprionally well in Q4 relative to competition, but they'll neeed execution and a strong product line.

- Eric -