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Monday, 07/20/2009 6:05:34 AM

Monday, July 20, 2009 6:05:34 AM

Post# of 241039
4AM NEWS - REPOST for those just waking up.....

News for 'WNBD' - Kings Discount, With 30 Locations in U.S. West, to Carry Winning Colours Stain Remover ---Listings Continue to Grow for Winning Brands-


BARRIE, Ontario, July 20, 2009 /PRNewswire-FirstCall via COMTEX/ -- Winning
Brands Corporation www.WinningBrands.ca (Pink Sheets: WNBD) (Frankfurt: WMU.F),
manufacturer of popular Winning Colours Stain Remover, announced today that it
is processing an opening order for Kings Discount Stores, serving 6 western
American states with approximately 30 locations
www.KingsDiscount.com. The
listing demonstrates that Winning Colours Stain Remover is capable of competing
in value-priced environments because of the product's unusual ability to be used
full strength or highly diluted with water for economy, as circumstances
warrant. Used fully diluted, Winning Colours is considered one of the most
affordable multi-cleaners on the market, yet Winning Colours qualifies as a
premium brand also by the high standard of its concentrated stain fighting
prowess, safety on delicate surfaces and its special kindness to skin.

Winning Brands Senior VP Lorne Kelly points out that the emerging wholesale
distribution partnerships still new to Winning Brands are starting to make
themselves felt. "In this case, on-the-ground local sales representation came
together with Winning Colours being an approved product to the Val-Test buying
co-operative. There's also growing confidence that Winning Colours Stain Remover
is not a fad, but is here to stay, to help clinch the deal. This growing
confidence may help with other listings too. Winning Brands is just getting
started," Mr. Kelly remarks.


Winning Brands CEO Eric Lehner explains the competitive advantage to Winning
Brands of the dual personality of its Winning Colours Stain Remover. "When
sophisticated stain removing performance matters because an important belonging
is being rescued - we'll be there. Full strength, it's an easy on-the-spot
problem solver that has its own unique way of performing. But it doesn't stop
there; that's the point. Winning Colours is extraordinarily versatile in its
range of applications and in its relationship to water. A little bit of Winning
Colours goes such a long way when added to water for general purpose cleaning
that Winning Colours is a multi-cleaning value leader too.
It's a winning
proposition for a company to offer consumers premium performance with popular
pricing. Fully diluted, Winning Colours delivers household cleaning for the
equivalent of pennies per bottle, but with terrific performance. As far as fully
diluted pricing goes, we are the ones to beat," Mr. Lehner concludes.

ABOUT WINNING BRANDS CORPORATION: Winning Brands Corporation manufactures
advanced cleaning solutions including its lead brand, Winning Colours Stain
Remover. The innovative stain remover and multi-cleaner is targeted to become
the world's favourite stain removing solution and multi-cleaner because of its
special combination of performance and value. These characteristics give
consumers the freedom to find favourite uses in an extraordinary range of
circumstances. Homemade videos are surfacing around social media revealing the
appeal of Winning Colours Stain Remover to satisfy unusual tests, such as these,
amongst many:
and
Winning Colours is
becoming a cleaning sensation for its ability to generate new enthusiasm for
care and maintenance functions. It may also be the first popular cleaning
product to cross the gender barrier - being of completely equal interest to men
and women for its usefulness in every lifestyle.

Certain statements in this news release that are not historical facts are
"forward-looking statements" within the meaning of the Private
Securities Litigation Reform Act of 1995. Such statements may be identified by
the use of words such as "anticipate," "believe,"
"expect," "future," "may," "will,"
"would," "should," "plan," "projected,"
"intend," and similar expressions. Such forward-looking statements
involve known and unknown risks, uncertainties and other factors that may cause
the actual results, performance or achievements of Winning Brands Corporation
(the Company) to be materially different from those expressed or implied by such
forward-looking statements. The Company's future operating results are
dependent upon many factors, including but not limited to the Company's
ability to: (i) obtain sufficient capital or a strategic business arrangement to
fund its expansion plans; (ii) build the management and human resources and
infrastructure necessary to support the growth of its business; and (iii)
competitive factors and developments beyond the Company's control.
TrackMoist, KIND and CLEAN1 is a trademark of Niagara Mist Marketing Ltd.,
subsidiary of Winning Brands Corporation. Winning Colors/Winning Colours is a
registered trademark of Niagara Mist Marketing Ltd. SMART is a trademark of
Solvent Free Solutions Inc.

"Do not lose hold of your dreams or aspirations. For if you do, you may still exist but you have ceased to live." - Henry David