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Friday, July 17, 2009 10:39:29 AM
I don't mind seeing such activities when there's a solid foundation of production to build on but with a company that's been having difficulty coming up with a product label design for about 3 months, I think this is becoming ridiculous. Of course I don't believe the Koma label design story anymore and see it as an excuse to keep the public interest. Advertising and promotion are not important unless there's production and selling, something we don't know about yet.
I see potential in BBDA and keeping my eye on it but learned form experience that when a company keeps going in circles around the main points and not touching the important concerns and issues (production, selling, SS, CE, ...etc) and when they start inventing news out of trivial issues (what was YOUnited PR about exactly?) then this would be a red flag and time to watch out.
Your money, your decisions.
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