Drinks Americas Holdings, Ltd. (DKAM)

[sneaky_peaky]

So, I sent a distributor to Drinks to do the dog and pony show of getting set up for BadAss Beer. Report back says all is a go. Interesting to note in the context of the conversation it was mentioned that distributor interest is exceedingly high..."right now between 400-500 from all across the country."

Last week I demonstrated how BadAss should garner 10% of the 531,000+ retail beer accounts in the US, with also 10% of the 2500+ distributors of beer nationwide.

From this, and from my report last week, we know that the average distributor handles 200 accounts. That is 80000 retailers handling BadAss nationwide..give or take. The average per capita consumption of beer is two kegs per year.

So, try this on for size. If every retailer has ONE...just ONE "per capita" customer drinking BadAss Beer, it is $10,400,000 in sales for DKAM.

Kid has some 5 million fans. The math is staggering now.

Oh....and here's where the first kegs will be tapped tomorrow.

http://detroit.metromix.com/restaurants/american/chelis-chili-bar-and-foxtown-theatre-district/347777/content