NeoMedia Technologies, Inc (NEOM)

[srowen]

(Is this surprising?) Sure, it seems like a decent enough reader. I never got it to work on my old K800i (QuickMark was my fave there) but people seem to see it working fine.

I suppose what I was saying is that I, like all of you who have been reading codes with it and are pleased, have been reading direct-encoded codes. And yeah it all works just fine. You have been reading codes generated by any number of people, no problem.

Try reading the closed Scanbuy codes with NeoReader or anything else. Try using Scanbuy's reader on an open code. Try Scanbuy's reader on some indirect code from Neomedia. Or any other reader. All will fail completely -- and these are what will happen to most people.

This is what I think is just flawed about non-open code formats or contents. People try it and 99% of the time, don't have the right combo of reader and barcode and walk away with the first impression that it's all totally busted. That is hopeless for adoption.

The only possible hope is standardization of a sort indeed, which many of you have said. How long will it take, will it be too late, will it be enough to overcome the obstacles above? I don't think so, but you guys decide for yourself what you think of it.