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Tuesday, 08/24/2004 9:49:45 AM

Tuesday, August 24, 2004 9:49:45 AM

Post# of 93817
Taiwan market: HDD MP3 players to add to price competition

Celia Lin, Taipei; Adam Hwang, DigiTimes.com [Tuesday 24 August 2004]

In the Taiwan market of MP3 players, intense price competition is expected to shift from flash-based models currently to those with built-in hard disk drives (HDDs) in the remainder of this year, according to local retail channels.

The retail prices of flash-based MP3 players in Taiwan continue to decline as new models are introduced at ever-lower prices. Many resellers are even being forced to clear out stock of older models at very low prices.

The same price competition will hit HDD MP3 players, the retail channels point out. This is because many brands, including elio (belonging to local maker Tatung), BenQ, JNC and Samsung, have already joined – or are preparing to join – the existing brands, which include Apple’s iPod, Creative and iRiver, the retail channels indicated



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