NeoMedia Technologies, Inc (NEOM)

[MyKeyC123]

srowen...

From what I believe, Nokia is not directly partnered up with NeoMedia BUT rather than with IQ Mobile. IQ Mobile is directly partnered up with NeoMedia. See below...

"NeoMedia Technologies, the global leader in mobile barcode scanning solutions, was selected by IQ mobile, the leading mobile marketing company in Central Europe, to provide 2D barcoding services for their advertising campaigns. The first campaign launched using this technology was an interactive advertising campaign to promote Nokia’s new Navigation phones in Austria, which recently conclude..."

HOWEVER, Nokia was thrilled of NeoMedia's execution on this project and they seem to want to further it down the road. Also, Nokia has noticed that their 2D Barcode reader seems to be inferior to NeoReader so that's why they were pushing the public to NeoReader for the StarTrek campaign.

This is my opinion from what I have collected so far.