huppo, I also appreciated your post. Thank you for going to the trouble to explain the point of view of an investor who tries to see (and post) both the positives and the negatives.
As for Piranha Water being on the shelves: in the April Investment Nation Conference Room interview BW mentioned that they had inherited some bottles of the old version of Piranha Water when they bought the company and that these were being put on the shelves in Charlotte that very day. “And here in Charlotte it’s already going into – my understanding she put it in eight or ten stores today, so it’s going out. We have a limited supply of product that we received with the transaction, but we’re going to be producing more, actually immediately, probably next week.”
He also suggested that they would be sending some to New York. But apparently this interview was done prior to his decision to change to purified water, so I doubt that he made more Piranha Water immediately, and I doubt he sent any to New York. So it’s possible that some of the old bottles are still on the shelves in Charlotte.
So, my understanding is that both the packaging and the contents have changed, and none of that is yet on the shelves, which I believe is what you were referring to.
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This is that Q&A from the interview:
About minute 15:30
Jeff. The start time for distribution through the new [break] partners.
BW. They’re all – the start time?
Jeff. Yeah, for distributing.
BW. Oh, they’re already distributing. We – let’s start with New York. Last week we had a team, unfortunately not everybody was in the group photo, but that group was about five or six people short of the whole group. Some of them lived a little too far to commute for the photo. But we placed a tremendous amount of Potencia energy drink, which was 90% placement. We visited over 1,500 stores and our Potencia brand got on 90% of the shelves with a single purchase, a starter purchase.
And from my understanding that the Piranha Water and the Guppy Water, talking with the sales people and actually being with them, physically meeting – I shook more hands last week than I shook in my whole life. And coming from a NASCAR driver, I guess I wasn’t that famous, but these people really – were really open to the possibilities of bringing in our other products. So I would say that after next week’s meeting the truck will be rolling and it will be in their facility and they’re going to be placing it immediately.
And here in Charlotte it’s already going into – my understanding she put it in eight or ten stores today, so it’s going out. We have a limited supply of product that we received with the transaction, but we’re going to be producing more, actually immediately, probably next week.
