PLBY Group Inc (PLBY)

[Soapy Bubbles]

UPDATE:Playboy Shopped To Potential Buyers For $300M -NY Post

Last Update: 5/22/2009 11:44:53 AM

DOW JONES NEWSWIRES

(Updates with denial from Playboy spokesman that it is being shopped)

Playboy Enterprises Inc. (PLA) is being shopped to potential buyers of the adult
entertainment company with a price tag of $300 million, the New York Post
reported Friday on its Web site, citing people familiar with the situation.
Apollo Capital Partners and Providence Equity Partners were among those
approached. A Playboy spokesman, however, told Crain's ChicagoBusiness Friday
that the company is not being marketed to potential investors. "No, it is not
being shopped." a spokesman told Crain's.

Full story at

http://www.nypost.com/seven/05222009/business/playboy_in_market_for_a_sugar_daddy_with_170437.htm
and

ttp://www.chicagobusiness.com/cgi-bin/news.pl?id=34141

-Dow Jones Newswires; 201-938-5500

(END) Dow Jones Newswires

May 22, 2009 11:44 ET (15:44 GMT)