New Creative MP3 player with 32 hour battery life
July 2004
Not to be outdone by Apple’s new generation of iPods, Creative has launched the latest in its line of Zen portable music players. The Zen Touch boasts 36 hours battery time, almost three times that of the newest iPods.
The Zen Touch has a 20GB hard drive, which can store up to 10,000 songs in the WMA format or 5000 in MP3. The new player will retail for $499, which includes a FM wired remote control which normally retails for $150.
The Zen Touch also has a new “Touch Pad” control, where users simply press up (for fast scrolling), middle or down to go through song selections. The face of the player also features a dedicated “Random” button for spontaneous music playback of any combination of songs.
Equally as cool-looking as it is feature-rich, the metallic graphite and white gloss-coloured Zen Touch displays track and menu information on its large, brilliant blue backlit LCD screen and boasts a handy “Find” feature so that you get to your favourite music in no time. In addition to its groundbreaking battery life and super-intuitive user interface, the Zen Touch provides industry-leading audio quality and broad compatibility with the legal download music services supporting the secure WMA music format. Crystal-clear high fidelity playback can be customized with a four-band graphic equalizer with eight equalization presets. USB 2.0 connectivity enables fast music transfer from a PC as quickly as a song per second.
Zen Touch incorporates a patented technology that significantly extends its battery life up to 32 hours with WMA format files. Even on more power-hungry high-quality MP3 format, its battery life is still impressively over 24 hours.
AI
