Qualcomm Inc (QCOM)

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Qualcomm Lauds Mexican 1x
07.19.04

SAN DIEGO -- QUALCOMM Incorporated, pioneer and world leader of Code Division Multiple Access (CDMA) digital wireless technology, congratulates Grupo Iusacell, a provider of cellular telephony products and services in Mexico, on its nationwide commercial launch of third-generation (3G) CDMA2000 1X services and the first launch of downloadable wireless products and services based on QUALCOMM's BREW solution in Mexico. Iusacell's new BREW-based service offers its CDMA2000 1X subscribers the ability to browse and download an array of applications including e-mail, games, ring tones, entertainment, business and communication services on their wireless devices.

"Mexico represents a significant, growing market for BREW-based services, and QUALCOMM is proud to collaborate with Iusacell on this launch," said Peggy Johnson, president of QUALCOMM Internet Services. "By enabling the delivery of superior, comprehensive wireless services with its new CDMA2000 1X network and the BREW system, Iusacell clearly illustrates its dedication to providing value and a rich wireless experience to its customer base."

With the BREW system, content developers can build applications in a variety of languages, including Spanish, allowing Iusacell to provide products and services specifically tailored to the Mexican market.

"As the first operator to introduce BREW-based services in Mexico, Iusacell's subscribers will enjoy the most sophisticated wireless technology and services currently available," said Gustavo Guzman, chief executive officer, Iusacell. "Choosing both CDMA2000 1X and the BREW solution was an easy decision. The incredible flexibility of these technologies allows simple, cost-effective delivery of the most advanced data services that Iusacell customers want and need."

Qualcomm Inc.

Grupo Iusacell S.A. de C.V.

http://www.unstrung.com/document.asp?doc_id=56318