Hi AIMster,
I had given this some thought and weighed the pros and cons, but at the end of the day, AI has been selling at the current price for 6 1/2 years, so I decided it was time for an increase.
To determine the price, I did a survey of other investment programs out there and realized that most with comparable (or less) functionality/complexity were at least double AI's current price (even the PCA software is about $100 more).
So although the price increase appears steep, I think that's mainly because the software has been selling relatively inexpensively for such a long time. Compared to others out there, the new price is still comparatively cheap.
The other reason for the price increase is that I'm planning to build a single framework for all 3 of my current products, AI included, so that they can be easily moved to the cloud computing model (Microsoft has a beta cloud platform called Azure, which I'm currently evaluating, and Amazon has had one for some time now).
Of course doing this requires new investment in development software and computers as well as ongoing cloud computing expenses, so this is one way to defray those costs.
Personally I believe AI for $297 is a good value. If others don't, that's okay, I know there are many other AIM tools that are free or nearly free that they can use.
As always, I appreciate your comments and insights. There are a handful of AIMers out there that always give me good feedback and you are certainly one of them.
AI
