15 Million On-demand Movie Consumers by 2008
Parks Associates - June 23, 2004
Parks Associates released a forecast last week predicting significant growth in Internet-based video services over the next four years, with users exceeding 15 million by the end of 2008.
“Regarding on-demand video services, several key pieces of the puzzle are now in place,” said Puja Rathi, an analyst at Parks Associates. “Broadband penetration is sufficiently high, and with the launch of service providers like MovieLink and Starz! Ticket, movies are legally available in on-demand environments. The only missing piece is a wireless connection between TVs and PCs, and this should be available within the next 12 months, thanks to new products coming to market.”
The firm will present these data, part of its ongoing research of multimedia platforms and services, at its workshop on Digital Entertainment in the Networked Home on July 15, 2004, at The Fairmont in San Jose, CA.
Also at the workshop, Parks Associates’ analysts will present industry analysis and consumer research regarding other markets, including broadband, gaming, music, and media servers, within the digital home value chain.
Additionally, Parks Associates will be publishing a report on video-on-demand services, Video-on-Demand and PVR: Analysis & Forecasts, in July 2004
