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Re: None

Wednesday, 11/12/2008 11:52:08 PM

Wednesday, November 12, 2008 11:52:08 PM

Post# of 326356
Disney, Verizon Turn To Cellphone

Sounds a lot like Neomedia...

http://www.latimes.com/business/la-fi-disney12-2008nov12,0,4711602.story

Excerpt:

"Charles Golvin, an analyst at Forrester Research, said location-sensitive applications like the one Disney and Verizon are planning are considered the next wave of marketing and advertising. And consumers are willing to surrender some of their personal privacy in exchange for receiving something of value."