SPOOZ Inc (SPZI)

[funmaxus]

Market segmentation.

Right now the strategy appears to be focused on institutional traders and full service houses; Bloomberg, IB, Ameritrade.

Retail, meaning: single end users license agreements (EULA) would mean an entirely different marketing strategy and product mix.

Examine Microsoft's start: They did not market single EULA's, instead, their firt contract for DOS was with IBM's PC. IBM, believed hardware was going to be more important than software, and thus chose to outsource their software to MS. The rest was history. Eventually, single EULA's were sold.