Eternal Image Inc (fka ETNLQ)

[al44]

#0001 Red Sox casket:

http://www.wickedlocal.com/abington/news/x1720643554/Sox-fan-for-life-and-death

Sox fan for life and death
By Mikaela Slaney
Thu Nov 06, 2008, 05:06 PM EST

Abington -


If being a Red Sox fan was a life-long passion for a deceased loved one, the staff at the Magoun-Biggins Funeral Home on Union Street wants to ensure that passion for the hometown team never ends.

Over the past several months Magoun-Biggins has offered a popular official Red Sox line of urns, and now they are providing a Red Sox line of caskets.

Co-owners Dan and Robert Biggins said they are trying to offer personalized caskets that celebrate the life and interests of the person who is buried inside them.

“It truly honors someone who was a big Red Sox fan,” Robert said. “It’s a niche product. It allows us to make a funeral personal. Consumers want things that reflect the life and love of a person who has died.”

Dan said his funeral home first became aware of the new official sports-themed caskets and urns from Eternal Image at the National Funeral Directors Association annual convention in October of 2007.

“Red Sox was appropriate for us,” Dan said. “It was really a great idea because a lot of people have different interests and we encourage everyone to celebrate what they liked. We have the first Red Sox casket ever in production, right now. It’s certificate 0001.”

Dan said people had been asking about sports-themed caskets for several months before that.

“Unfortunately because it was copywrited, up until today, we weren’t able to do that,” Dan said. “We now have the unique opportunity to provide families with that.”

On Wednesday, Robert said the first Red Sox-themed casket was already pre-ordered.

“We’ve had several families come in,” Robert said. “We had one family come in yesterday to pre-arrange and selected it.”

Robert said the casket was selected for an older man who had loved Red Sox since his childhood.

Although the Red Sox-themed casket was only made available this week, Magoun-Biggins has been offering Red Sox-themed urns from Eternal Image for the past several months, and several of them have been sold.

One was purchased by two adult siblings for their 80-year-old mother, who had passed.

“My favorite memory is that they chose it because of the importance of Red Sox to their parent’s life, and their memories of watching the game when they were little,” Robert said. “They also expressed interest in purchasing one for their father for when that blessed event happened.”

Robert said the Red Sox theme reaches multiple generations.

“That’s the most amazing part about it,” Dan said. “The people who expressed interest, it was a 104 year old woman right down to people in their early 50s.”

Other official available themes include NASCAR, Division 1 college sports, the Vatican Library Collection, Star Trek, and other professional baseball themes.

“Of course we don’t carry any Yankees urns in our building,” Dan Biggins said.

For more information contact the Magoun-Biggins Funeral Home at 135 Union St., 781-878-1775.