Good Evening EI/ETNL Open Believers and Trekkies,
Just a little "clarification" on the WATERLOO brochure that I have quoted.
This brochure was made exclusively for the NFDA convention in Orlando. The information that I mentioned is on the inside portion of the brochure, not the front page. Just a front and back cover involved with the two pages in the middle. EI's caskets are featured bottom left with a Red Sox urn also shown.
The front Cover of the Brochure simply reads in large letters with the 00(global logo's) at the end of "Waterl"OO"-
WATERLOO
LEADING THE
CHANGE IN THE
FUNERAL
INDUSTRY
Bee is correct about Waterloo only being involved in manufacturing and distributing the Caskets at this point. They do have the capability of manufacturing and distributing the urns also, and IMHO feel that they will for EI.
WATERLOO is also Huge in the marketing aspect of the Funeral Industry and selling related funeral products. This is one of the reasons that I am so Excited about WATERLOO and the role that they could play in the development of EI in this market.
"Working Together??" I see Eternal Image doing what they do best, and that is acquiring Licensed Funerary Products. I see Waterloo taking care of the marketing of these products, manufacturing, and distributing the products to the FH's. They are the best of the best in marketing caskets and urns. Any help from EI corporate and others at this point will just be a bonus!!
Waterloo's got the Technical support and savvy in this business to know what to do with a start-up company like EI. They believe in Eternal Image, and see a win, win situation for all involved.
As always,
Yours in Eternal Faith,
Heppie:)
"Keep your feet on the ground and keep reaching for those ETNL stars"
AI
