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SOYO Signs Agreement With ReelTime.com to Provide In-Box Media Content


SOYO HDTV & LCD Customers to Receive FreeTrial to ReelTime Streaming Video Service

ONTARIO, Calif., Oct 23, 2008 (GlobeNewswire via COMTEX) -- SOYO Group Inc. ("SOYO" or "Company") (OTCBB:SOYO), an innovative provider of computer and consumer electronics products, announced today that they signed an exclusive agreement (agreement) with ReelTime Rentals, Inc. to provide on-demand media content. The agreement requires SOYO to provide a 30-day free trial to ReelTime streaming video service with all of its LCD monitors and televisions. In return, ReelTime will provide revenue sharing compensation to SOYO for all future ReelTime.com subscribers generated from SOYO's marketing efforts.
"Combining our high-quality products with ReelTime's second generation streaming video will provide synergy to both our businesses," said SOYO Chairman and CEO, Ming Chok. "Part of our HDTV and monitor development and commercialization strategy includes taking advantage of the ongoing convergence of the media market, which includes cable and satellite content providers, the world wide internet and personal computers."

On-Demand Video services have grown significantly in recent years, and online digital media sourcing is expected to be the next big growth area. To address these markets, SOYO sells high definition televisions, monitors and other products under three brand names, Prive, SOYO and Honeywell.

"This partnership creates immense opportunity," said ReelTime CEO, Barry Henthorn. "We plan to target one million new consumers annually over the term of this agreement. SOYO HDTV and monitor customers can now experience our full-screen high-quality box office hit movies, in what we call 'Point, Click, and Watch' from the comfort of their own homes."

ReelTime's instant rental service is legal, safe and easy to use. ReelTime's proprietary method of delivering top-quality video is matched with cutting-edge encryption protocols to protect the intellectual property of the content owners and combat the threat of piracy. Customers enjoy lower prices and greater convenience than rental outlets or rent-by-mail services by shopping online from the comfort of your own home, and viewing your choices immediately.

SOYO's Retail Outlets

As part of its overall strategy, SOYO strives to have redundant retail outlets, with none having too large a demand on SOYO's total sales revenue. U.S. retailers that are currently selling or are expected to sell SOYO products include: 6th Ave Electronics; Amazon; American TV; Archbrook Laguna; Costco.com; DataVision; DBL Distributing; eCost.com; Fry's Electronics; J&R Electronics Inc.; Office Max; Overstock; Target.com; and Rex TV.

Canadian retailers that are currently selling or are expected to sell SOYO products include: Canadian Tire' Costco.com; Office Depot; and OverRunz.

Latin America retailers that are currently selling or are expected to sell SOYO products include: Ceven Corp; Deltron Computer; Excellent distributors; Icompy S.A.; Leader Tech S.A.; SAT International; and Star Computer, which sells products through the following retail outlets: XPC; Sistemas Comport; Prodecom; Intcomex; and Pimecor.

About the Agreement

According to the agreement, every customer who purchases a SOYO TV or LCD Monitor with the ReelTime sticker on the product package receives "ReelCash" (from ReelTime). "ReelCash" entitles the purchaser to a free one month subscription and one free rental of a premium title and access to over 700 movies and 1,700 TV shows through ReelTime's website. ReelTime shall issue to SOYO one million (1,000,000) shares of ReelTime Rentals, Inc. restricted common stock and provide revenue sharing compensation to SOYO for all future ReelTime.com subscribers generated from SOYO's marketing efforts.

About SOYO Inc.

SOYO, Inc. is a leading global provider of computer, consumer electronics, and broadband telecommunications products and services. Headquartered in Ontario, Calif., with sales offices in Latin America, the SOYO brand has become synonymous with quality, performance and value. For more information about the company and its products, please call 909-292-2500 or visit our Web site at http://www.SOYO.com.

About ReelTime Rentals, Inc.

ReelTime Rentals, Inc. (Pink Sheets:RLTR) is a leading global provider of online movie and television content with innovative Intelligent Rapid Delivery System (IRDS) technology that not only significantly reduces bandwidth distribution costs by up to 97%, from traditional sources, but also increases quality and resolution for consumers, all at the same time. With major content deals signed with Sony, Disney, Lightworks, ReelMMA.com/LG Sports Marketing and TMS Entertainment USA, ReelTime is quickly changing the larger online movie distribution paradigm. ReelTime Rentals, Inc. (www.ReelTime.com) is headquartered in Seattle, Washington.

"Safe Harbor" Statement

This release contains certain statements that may be deemed "forward-looking statements" within the meaning of the Private Securities Litigation Reform Act of 1995. Such forward-looking statements are subject to certain risks and uncertainties and actual results could differ materially from those expressed in any of the forward-looking statements. The words "plan," "confident that," "believe," "scheduled," "expect," or "intend to," and similar conditional expressions, are intended to identify forward-looking statements. Although the company believes that the expectations reflected in its forward-looking statements are reasonable, it can give no assurance that such expectations or any of its forward-looking statements will prove to be correct. Factors that could cause results to differ include, but are not limited to, the availability of components and successful production of the company's products, successful performance of internal plans, the impact of competitive services and pricing, general economic risks and uncertainties, and various other information detailed from time to time in the company's filings with the United States Securities and Exchange Commission. The company undertakes no obligation to publicly revise these forward-looking statements to reflect events or circumstances that arise after the date hereof. Please refer to the company's filings at http://www.sec.gov.

This news release was distributed by GlobeNewswire, www.globenewswire.com

SOURCE: SOYO Group Inc.


By Staff

CONTACT: SOYO Group Inc.
Edward O'Brien, Director of Marketing
[phone]
[e-mail]

Segue Ventures LLC
Investor Relations
Craig Bird
[phone]
[e-mail]

(C) Copyright 2008 GlobeNewswire, Inc. All rights reserved.
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INDUSTRY KEYWORD: Computer & Peripherals
SUBJECT CODE: ELECTRONICS
LICENSING AGREEMENTS
Product Services Announcement
Licensing Agreements