Tuesday, October 14, 2008 7:05:34 PM
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* 2D Barcodes can be used in a direct or indirect mode. The indirect mode enables new business models as it relies on a network server to resolve the identifier and can enrich the information associated to the end user in a secure manner.
* While the direct mode provides an easily deployable solution, there are potential security risks, and an indirect mode solution would provide a safe, secure and trusted environment.
* Under an indirect mode, regional and international interoperability is needed to ensure good customer experience. Ubiquitous service availability across networks is key to sustained market uptake.
* There is currently no standard for indirect mode and therefore there is a need for standardization of all the elements and actors of the indirect mode, including the authority entity.
Is NeoMedia considered the authority entity? They certainly have the patents covering the indirect mode.
Best,
Sean
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