Friday, October 10, 2008 6:41:02 AM
Going back to the CC, we learn some new things. The Topless brand was moved from production in Europe to production in the US. That means they pick up additional profit on the Euro exchange AND the shipment dollars. I remember a comment before something about "2 bucks a bottle" with respect to production of Trump and shipping/exchange to the US. That is $12 a case improvement to the bottom line. May not seem like much to you, but it moves straight from 40% margins and goes straight into NET PROFIT dollars at this point. An expected additional $500000 in net profit.
We also learned the price of the Cognac. 1500 cases represents a "quarter of a million dollars." That is $166 a case, or $27.70 a bottle to the distributors. That means on the high end like we said before, a Suggested Retail Selling Price of $49.99, but it will likely hit most liquor stores and on the net for $34.99 up to $39.99. That is VERY affordable from a cognac standpoint.
And as a point of reference, Kenny said, "We couldn't really comment about Kid Rock beer on the last call. I hope the caller who asked about Kid Rock beer is on this call so we can comment on it at length."
That would be Stockman and he got a reprieval! lol
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