Nutripure Beverages Inc (NBVG)

[Tradeaway]

NUBV news from 7/24

NutriPure Beverages, Inc. Prepares for October 1 Release Date of XND's Nu2O Bottled Water Products
Jul 24, 2008 9:00:00 AM
NEWPORT BEACH, Calif.--(BUSINESS WIRE)--

NutriPure Beverages, Inc. (Pink Sheets:NUBV) reported today that XND Technologies, Inc. has targeted October 1, 2008 as the official release date for their Nu2O line of nutrient-enhanced bottled water products. The Nu2O products are being developed and produced by XND Technologies, Inc. and NutriPure is the sole marketing licensee for the products. The two companies have also reached an agreement in principle for NutriPure to acquire XND as a wholly-owned subsidiary, shareholders of both companies have unanimously accepted and ratified the agreement, and the final agreement is expected to be signed within the next few days. The company plans to initially launch three formulations under the Nu2O label, with three additional formulations scheduled to be introduced after the second quarter of operations. Distribution will begin in the Southwest U.S. and expand nationwide over the following six to eight months, contingent upon finalization of funding and staffing requirements. Based on an extensive analysis of current and anticipated market conditions, the company forecasts gross product sales at $10,855,500 for the first 12 months of operations, $49,890,000 for its second year, and $66,100,000 for the third year. These are preliminary projections subject to change depending on a variety of factors including unanticipated fluctuations in the market place.

COMMENTARY

In response to this announcement, Steve Nickolas, CEO of XND Technologies, Inc., commented, "We are happy to announce that we are now ready to bring to market a line of water products that we feel represents a quantum leap forward for the health beverage industry. People of all ages are increasingly seeking healthy and nourishing products that are not laded with junk. Other so-called water products on the market today add sugars, empty calories, additives and coloring agents to mask unwanted flavors, and are basically newer versions of soft drinks. Our Nu2O products are the only enhanced water products created using a patented cold-fill process that allows us to infuse our waters with a full spectrum of electrolytes and vitamin-rich nutriceuticals that add no calories, no flavors, no additives and no masking agents, delivering nothing but the taste and goodness of pure water." Ken Jones, CEO of NutriPure Beverages, Inc., added, "This is a very exciting time for our company. We are very pleased about the announcement of the Nu2O release date and are looking forward to taking these products worldwide as soon as possible. We have also been working diligently behind the scenes to finalize the merger between our two companies, which we expect to complete any day now, and we also continue to explore additional acquisitions and opportunities in the healthy water/healthy food industries."

Safe Harbor Statement: This release contains forward-looking statements with respect to the results of operations and business of NutriPure Beverages, Inc., which involves risks and uncertainties. The Company's actual future results could materially differ from those discussed. The Company intends that such statements about the Company's future expectations, including future revenues and earnings, and all other forward looking statements be subject to the "Safe Harbors" provision of the Private Securities Litigation Reform Act of 1995.

Source: NutriPure Beverages, Inc.



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NutriPure Beverages
Inc.
Kenyatto Jones
CEO
866-202-5256

http://www.alphatrade.com/news/stories/AM/2008-07-24/BIZ/200807240900BIZWIRE_USPR_____BW5414.html