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Tuesday, September 23, 2008 10:44:08 PM
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Council candidate relies on his posters QR code - Cell phone owners will be automatically redirected to personalized website and can be used in an interactive dialogue with Heubisch.
Dr. Wolfgang Heubsich makes the latest election in Bavaria: On its posters, as here at the Liftfasssäule in Leopoldstraße 18, is a QR code printed. This mobile phone owners automatically forwarded his personal website.
The latest campaign for a seat in Munich Maximilianeum keep a dentist, for the FDP in Bavaria candidate: As far bayern probably the only council candidate sets Wolfgang Heubisch on its posters a so-called QR code. QR steht für 'Quick Response' (schnelle Antwort). QR stands for Quick Response '(rapid response). It is a development of commercial barcodes, as on every product can be found. Who his cell phone on the square picture directed and photographed, will be automatically redirected a personalized website. 'There may be interested in a digital and interactive dialogue with me come', Heubisch reported. If you do not have camera phone with the appropriate software features, can facilitate dialogue on the conventional path on the computer lead: www.wen-werden-sie-waehlen.de/A04.
Who ever his train ticket purchased over the Internet has, knows QR codes: When the conductor with his big blue device comes to the online tickets to scan, he makes nothing other than the rectangular box with the pattern above cryptic right to photograph. In this model, all information about the
Ticket gespeichert. Ticket saved. You can QR codes but also use it to a Web address to be deposited. This eliminates annoying typing of long Web pages on tiny cell phone keypads, explains Andreas Keck.
Exceptional campaign idea
Managing director of the Munich agency Keck comes in Germany nor extraordinary campaign idea with the automatic transmission and the interactive dialogue. Depending on what the user typed, a digital answering Wolfgang Heubisch, the undecided voters with his campaign themes and viewpoints convince wants.
Posters and flyers, all council candidates. Even the personal website is now standard. With the use of QR codes and a personalized website is council candidate Wolfgang Heubisch but pioneers. For election-final sprint, the 62-year-olds are now 13 Liftfasssäulen in the state capital Plakatieren leave. Besides the counter free of the candidates show the posters also a QR code. Meanwhile, many mobile phones with built-in camera the necessary software to read the code, says Heubisch.
In Japan, the QR code already extremely popular
Since most modern mobile phones today also contain a web browser, you need only with his mobile phone the QR code to read and is supported by the software automatically redirected to the website. In Japan, the QR Code has long been popular. He will be in magazines or on promotional posters printed. Even the Japanese government used the code. The Japanese Immigration Bureau uses it for the visa, during the entry into the passport is stuck. Its origins of QR Code in logistics. He was marking of assemblies and components in automobile production.
(Website: www.wolfgang-heubisch.de, www.buendnis-for-more-netto.de, www.kandidatenwatch.de)
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