I agree there is definitely something going on behind the scenes. However IMO I believe all of these upgrades are primarily designed to simply obtain the highest and best buyout offer available.
If a desirable and lucrative buyout cannot be obtained because of market conditions etc. IMO then current management will bide its time--building the brand and hypster will move toward a user count that numbers in the millions.
It truly is not a matter of the if but the when in respect to million + users. We are seeing an acceleration of user growth. 75,000 + users added since August 1st 2008.
IMO the CEO and management team have a very vested interest in improving this for purpose of obtaining the highest, best offer and keep attracting new users to the base.
In an unscientific way I have found that many people 12-35 yrs of age at the least have a peripheral awareness of hypster.com I was at a social function the other day and mentioned some of my investments and the woman at the table had seen the hypster logo online. She couldn't place it but was familiar with the name.
Larger players should be very aware of this and make strong buyout offers accordingly. BUNM management has got this off the ground but I see a larger, deeper-pocketed player(s) ready to lift this off and I would expect them to make a serious offer before EOY
Any high volume or increased interest is going to greatly increase the exposure here. Inevitably institutional type of players with tens of millions at their disposal may want to take their crack at buying hypster.com
Old school businesses that want to survive into the future ought to be looking for opportunities like hypster.com to preserve themselves as viable enterprises and diversify.
Digital media and music are here to stay. Social networking will increasingly be a strong force to be reckoned with and hypster.com already enjoys a nice user base that can be improved and added upon.
Obtaining just $ 10.00 out of each user in a given year = 5,900,000 in revenue. (540,000 users x 10.00 = 5,900,000
If you look at obtaining $ 10.00 every month (out of each user)you are talking 70,900,000 of revenues in a given year
(5,900,000 X 12 months = 70,900,000).
The above numbers don't count advertising revenue or other relevant streams of income that may be obtained. A buyout offer will be less about the past and the here and now as it is a referendum on the future earnings and potential.
Greed and fear will definitely apply themselves in all respects. Each user added = increased value for hypster.com How much value a given co. can obtain out of each user depends on their given strategy and ability to get streams of income out of a user base.
The attractive thing about hypster.com IME for a buyout entity is that the property is in its relative youth as a company (far from maturity or dying off) and yet there is a huge upside for expanded growth and branding opportunities.
Moreover the co. isn't going to be an acquisition 'where the wheel needs to be reinvented.' This co. still remains a remarkably promising penny stock with a real business plan and real viability.
