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Thursday, September 04, 2008 2:08:45 PM
Can you imagine the growth if a Microsoft, MySpace Music or Google type of player acquired and then aggressively pushed hypster.com nationally and funded it accordingly?!! What would one 30 second spot during the Superbowl do. Hire some celebrities or notable musical figures and you could see millions of users added in days--not months.
Perhaps Snakecharmer is correct that the current valuation is 10,000,000 but what of future valuation? IME hypster.com is a new media advertising gold mine.
The circulation is growing and there are countless opportunities to 'mine' users through ring-tones, music downloads, movie downloads etc. The streams of income can now be a reality now that there is a critical mass of user base.
Additionally there is an opportunity to further solidify the brand by offering a paying service to most-loyal hypster.com users and generally use hypster.com as a springboard for other lucrative spin-off ventures.
The younger demographics with younger set especially (12-18 years old) open the door to a group with traditionally large amounts of discretionary income. Advertisers are keenly aware of this and like to reach this demographic that is going to be putting money in their coffers for they hope (decades to come).
The above group is going to be buying music for a long time and more-often through online digital means than through an arduous drive to the local mall.
Let's see what the market is willing to pay for hypster.com? If they don't buy now it's just going to get a larger following and more-expensive. 2,000,000 + users could be here by Sept 2009 based on current trends and yes some compounding acceleration.
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