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Re: dread50above post# 15226

Wednesday, 09/03/2008 9:15:54 AM

Wednesday, September 03, 2008 9:15:54 AM

Post# of 35337
Too Little Too Late...?
Re: Ford ( from Automotive Digest.)just seeing if anybody's home..

Ford Positioned to Quickly Convert from Trucks to Cars
Situation
Ford to invest $75M to retool Michigan Truck plant; produce new small cars from Europe
One of 3 N American truck and SUV factories to convert to car production
Ford will convert truck and SUV plants in Mexico and Kentucky to car production
Decade ago, Michigan Truck was a money machine; today it's in middle of 11-week shutdown
Next spring, Ford will move production of Expedition and Navigator to Kentucky Truck Plant
Employees to be transferred next door to Wayne Assembly; add 3rd shift to produce Focus

Significance
Part of Ford's effort to respond to one of most dramatic shifts in consumer demand
Moves part of radical retooling strategy Ford announced in July
If successful, make Ford one of most versatile car manufacturers on continent
Ford invested some $300M at Michigan Truck 3-years ago to build tooling system
Allows plant to produce several different models on same assembly line
Most of same tools, 80%, can be used to produce more fuel-efficient cars/crossovers
Read Quotes

Click Here for Full Digest and Source Article:
http://www.automotivedigest.com/view_art.asp?articlesID=25071

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