Never mind... this is just the old Alma CEO. Probably the others are just related to Alma as well.
From: http://findarticles.com/p/articles/mi_m0DTI/is_n10_v24/ai_18726431 "Marsha Feltingoff, owner of Alma International Inc. in Boca Raton, Florida, points out you can no more use the same marketing strategy to reach a black teenager and a black baby boomer than you could to reach a black teen and a white senior citizen."
I figured that would be the case but couldn't remember those involved.
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