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Re: phoenix69 post# 147360

Thursday, 08/14/2008 11:54:14 AM

Thursday, August 14, 2008 11:54:14 AM

Post# of 326351
interesting statements:

"The apparel maker will begin placing special codes in print ads, mailings and store windows along with its sponsorship of the U.S. Open tennis tournament, which begins later this month."

***Hasn't NEOM done business with a tennis tourny before?***


"Shoppers can download special software to camera-phones to scan the codes and be directed to a phone-friendly version of a Ralph Lauren website, where they can shop, watch tennis videos and read company content."

***They mention both neom and scanbuy on their website-- so which software are they using??***


"Lauren declined to say how much the company invested in the new technology or its anticipated sales impact."

***They actually spent money to make this happen--- someone may benefit with that tech revenue...***


"Cell phones with preinstalled code-readers should come to market within a year, Lauren said."

***Preinstalled within a year.... hmmmm***


if NEOM is involved in this, I'd LOVE to hear them so say.
obviously, so would investors, as our sub-penny blues continue with bid/ask at .005/.006

glta



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