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SK Telecom Unveils World's 1st Mobile Broadcasting Phone



By Kim Tae-gyu
Staff Reporter
SK Telecom, Korea's largest wireless telephony carrier, on Wednesday introduced the world's first mobile broadcasting handsets made by LG Electronics.

SK Telecom demonstrated satellite digital multimedia broadcasting (DMB) services at the Expo Comm Wireless Korea 2004, which opened its four-day exhibition at COEX in southern Seoul.

LG's DMB phone, SB-100 folder model, has a 2.4-inch main display with another external screen and its battery can last as long as one and a half hours while watching video clips.

The satellite DMB is a next-generation feature, which enables people to enjoy broadcasting on the move via handheld terminals like cell phones or personal digital assistants (PDAs).

SK Telecom and its affiliate TU Media seek to pilot-run the compelling services from this coming July with the commercial kickoff scheduled a month later.

With the advent of the mobility-specific service, people will be able to watch seamless video with CD-quality sound ubiquitously. Mobile reception at up to 150 kilometers per hour will also be possible through in-car terminals.

TU Media plans to run a total of 39 channels, including the retransmission of terrestrial broadcasts or cable TV programs as well as music and news clips.

Samsung Electronics, the ferocious rival of LG, also unveiled its own satellite DMB phones at the event.

The Expo Comm Wireless Korea 2004, which is held by the Ministry of Information and Communication, is the nation's biggest international telecom exhibition.

At the ninth edition of the annual high-tech fair, roughly 50 firms from five countries made their presence with their top-of-the-line digital products.

The exhibition will continue through this Saturday, participated by local outfits including SK Telecom, Samsung Electronics and LG Electronics and Qualcomm from the Untied States.



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05-19-2004 18:23
http://times.hankooki.com/lpage/tech/200405/kt2004051918215811790.htm