InvestorsHub Logo
Followers 4
Posts 198
Boards Moderated 0
Alias Born 12/28/2000

Re: None

Friday, 12/29/2000 12:53:20 AM

Friday, December 29, 2000 12:53:20 AM

Post# of 15369
SeaView® owes its initial success to print-driven direct sales, enhanced by boat show appearances. We plan to continue our extensive print campaign, maximize reach while eliminating overlap, to drive sales continuously upward.

Our media mix includes the following national magazines.

Boating · Salt Water Sportsman · Motorboating & Sailing
Yachting · The DuPont Registry · Power & Motoryacht
Cruising World · Sailing · Sailing World
Sport Fishing · Sport Diving · Marlin
Scuba Diving · Florida Sportsman · Fishing Tackle Retailer

The next target in magazine advertising will be the fresh-water bass- and trout-fishing markets. This is by far the largest fishing segment.