looks like we're gunna break that penny today:
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Hall of Fame Beverages, Inc. Announces Licensing of Popular George Clinton Song, Atomic Dog
Last update: 1:05 a.m. EDT July 15, 2008
LOS ANGELES, Jul 15, 2008 (BUSINESS WIRE) -- Hall of Fame Beverages, Inc. (PINK Sheets:HFBV) is proud to announce that they have licensed for commercial use the widely popular hit song "Atomic Dog" by George Clinton. The iconic and classic hit song "Atomic Dog" transcends both cultural and demographic divides worldwide and is one of the most influential and recognized dance songs in the history of both Pop and Urban music.
CEO Robert Rosario states, "I am thankful to Bridgeport Music Inc. (BMI), Southfield Music Inc. (ASCAP), and George Clinton for allowing us to continue in the grand entertainment tradition of the P-FUNK through our Atomic Dogg energy drink."
Mr. Rosario adds, "The song 'Atomic Dog' will be instrumental in spearheading our roll out Marketing and Advertising campaign for the brand. It will be an integral component in telling our Atomic Dogg story in our radio/internet, and television advertising campaigns. The song combined with our promotional material I believe is going to create excitement at retail along with instant brand awareness with our core demographic and the general market as well."
"I am very excited about our Atomic Dogg marketing campaign," added Calvin Ross, COO of HFBV. "Along with being a great song that bears the name of our drink, it will also give us tremendous brand recognition and credibility with our target market."
Both Robert Rosario and Calvin Ross will be begin a 5 city trip next week to meet with media, radio stations, and promotion companies to start the Atomic Dogg advertising awareness campaign. To view the Atomic Dogg Promotional Campaign and listen to the first of Atomic Dogg radio commercials go to the newly created MySpace page at www.myspace.com/atomicdoggenergy.
Safe Harbor Statement:
Except for historical information contained herein, the matters set forth above may be forward-looking statements that involve certain risks and uncertainties that could cause actual results to differ from those in the forward-looking statements. Words such as "anticipate," "believe," "estimate," "expect," "intend" and similar expressions, as they relate to the Company or its management, identify forward-looking statements. Such forward-looking statements are based on the current beliefs of management, as well as assumptions made by and information currently available to management. Actual results could differ materially from those contemplated by the forward-looking statements as a result of certain factors such as the level of business and consumer spending, the amount of sales of the Company's products, the competitive environment within the industry, the ability of the Company to continue to expand its operations, the level of costs incurred in connection with the Company's expansion efforts, economic conditions in the industry and the financial strength of the Company's customers and suppliers. The Company does not undertake any obligation to update such forward-looking statements. Investors are also directed to consider all other risks and uncertainties.
SOURCE: Hall of Fame Beverages, Inc.
Hall of Fame Beverages, Inc.
Investor Relations:
Phillip Morgan, 760-274-3221
hofb@thirstcommunications.com
