1812 Brewing Company Inc (KEGS)

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Press Release Source: Seaway Valley Capital Corporation


Sackets Harbor Brewing Company's "1812 Amber Ale" to Be Featured at Macy's 2008 July 4th Celebration in New York City
Monday June 30, 8:00 am ET
Dinosaur Bar-B-Q to Feature "1812 Amber Ale" at Roosevelt Island Celebration


SACKETS HARBOR, N.Y.--(BUSINESS WIRE)--Seaway Valley Capital Corporation (OTC Bulletin Board: SWVC - News) today reported that its War of 1812 Amber Ale, which is produced by wholly owned subsidiary Sackets Harbor Brewing Company, will be featured on draught at this year’s Macy’s 4th of July Roosevelt Island Fireworks Festival. The Dinosaur (www.dinosaurbarbque.com), whose New York City restaurant is located at 646 West 131st Street, will be a primary concessionaire at the Roosevelt Island July 4th Fireworks Festival and will be proudly serving 1812 Amber Ale on draught. The Roosevelt Island July 4th Fireworks Festival offers guaranteed seating and a large food court and pre-fireworks entertainment including live music.
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Paul Messena, Dinosaur Beverage Manager, stated “Due to its strong draught sales, the Dinosaur has chosen Sackets Harbor Brewing Company’s ‘1812 Amber Ale’ to be the top draught poured at the event.” Mr. Massena added, "It’s a natural fit given the historical nature of the celebration and a perfect pairing to the Dinosaur’s BBQ.” Mr. Massena expects over 6,000 people to attend the Roosevelt Island event with special guests including New York City Mayor Michael Bloomberg and New York State Governor David Paterson.

The 2008 Macy's fireworks show will feature more than 120,000 brilliant bursts of pyrotechnic color over New York City. The theme for this year's show is "America Dances" and the musical score will feature dance-themed tunes, including a rendition of "Save the Last Dance for Me" with soloist Katherine McPhee. Fireworks will be launched from the East River between 23rd and 42nd Streets and from a location near the South Street Seaport. The celebration will begin at 7pm with the first firework set to explode into color over the East River at approximately 9:20 pm. Macy's Fourth of July fireworks live television coverage is provided by NBC starting at 9 pm. The NBC show will be hosted by Natalie Morales and Tiki Barber and feature additional performers including Natasha Bedingfield, Jordin Sparks, and Kenny Chesney.

Sackets Harbor Brewing Company premium beers are sold in New York City by Union Beer Distributors, Brooklyn, NY.




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